# Deceptive marketing
25 State Attorneys General Call for FTC Action on For-Profit Colleges
AGs tell federal government that deceptive marketing must stop. In response to a request for comment from the Federal Trade Commission (FTC), a group of 25 state Attorneys General called on the regulatory agency to take action against for-profit colleges for using deceptive marketing tactics to lure in students.
Consumer Advocates Support FTC Action on Deceptive Earnings Claims
Group targets gig economy companies, multi-level marketers, and for-profit colleges. Consumer Federation of America (CFA) responded to a request for comment from the Federal Trade Commission (FTC) on proposed regulations around deceptive earnings claims. Specifically, CFA called out gig economy companies, multi-level marketing firms, and for-profit colleges for practices that deceive individuals into believing they'll be able to live a certain lifestyle by using their products. Unfortunately, CFA notes, these claims often turn out to be unsubstantiated.