TikTok has made recent changes, effective May 7th, 2022. According to The-Sun.com, new safety guidelines are the basis of changes.
TikTok is looking to crack down on dangerous challenges, sexual content, and hate speech on the social media platform. According to Insider, some dangerous challenges like the Blackout Challenge has been propagated by the platform, though the game had been in existence.
TikTok was created by Chinese company, Bytedance, in 2016. In 2017, the company bought, Musical.ly, and imported the over $200 million current users, skyrocketing TikTok's users and engagement, states Investopedia. Today, TikTok has over 1 billion users.
The changes that TikTok implemented on March 7th, 2022 include:
- Tightening of rules around eating disorders,
- more explicit banning of hateful content including misgendering or misogyny.
- TikTok users under the age of 16 will not show up on the For You Page or, FYP. This restriction will be lifted when the user turns 18 years old,
Some users have been complaining of their videos being flagged under these new guidelines.according to U.S. Sun, one TikTok user on Twitter shared, "Wow I will never stop complaining about TikTok's s***ty community guidelines. How does the hashtag #covidisnotover violate the community guidelines??"
While another TikTok user complained about TikTok's Community Guidelines being hit-or-miss, after a video of her dancing in a bikini was removed by TikTok.
TikTok's Head of Trust and Safety, Cormac Keenan said in a statement, "We've made significant strides to improve our policies and enforcement ... though we recognize there's no finish line when it comes to keeping people safe."
In addition to content restriction changes, TikTok now allows 10 minute video uploads. Mashable reports that longer videos could open up more advertisement revenue for users and TikTok. TikTok has monetization program called the Creator Fund. TikTok is a friendly way to make fun videos and audio, with built-in video and audio editing features.