Cleveland's own award-winning design company Little Jacket is known for its eye-catching designs. Their work not only to design branding visuals but also to raise awareness and tell stories about the brands.
Started in 2004 at a basement, Joey Parlett started designing with friends from Kent State University. Now, Little Jacket consists of a team of six: Joey Parlett, founder and creative director; Roger Frank, the managing partner; Tasmin Andres, the account manager; Jason Medrano, the designer; Micki Hejduk, the office manager; and Ellena Russel, the strategist. With solid teamwork, Little Jacket already has 28 clients so far.
In 2012 and 2013, two Little Jacket collaborations with Open Door Academy won the One Show Award. Their design in the public service category titled "WHAT WILL THEY BE WHEN THEY GROW UP?" won the Bronze title in 2012, while their "Choice" design for the collateral design category won the Merit title a year later.
Pedestrians can see Little Jacket designs on buildings in Cleveland as part of a public art project to create an inspiring Cleveland neighborhood, as they intended most of their works to help brands find their voice and communicate their stories for people to see and understand through designs.
Among these works, for example, is the collaboration project with LAND studio and Damien Ware. It is a collaborative poetry project for Cleveland's Buckeye neighborhood that aims to incorporate bold and daring design while honoring the area's history.
For more of their stories and journeys, visit their website at https://www.little-jacket.com/.