One of the most interesting moments coming out of Art Basel last week was from the multimedia artist, Kolodny. The Miami-based creative was the first artist to digitally place his work at every major gallery at the art event simultaneously.
"Traditionally, showcasing your work at Art Basel is a very exclusive process, reserved for well known names or artists with deep pockets," said Kolodny. "But having the freedom of web3 means there is no longer a need to wait for the institutions that every artist dreams of collaborating with, to show an artist's work. This is why I was truly honored to be a part of this incredible event."
Using technology, Kolodny showcased his work at galleries including Gagosian, Lehmann Maupin, Perrotin, Marian Boesky, White Cube, Pace and Namad.
Similar to other innovative trailblazers before him- Banksy, Shepard Fairey, etc. - Kolodny became one of the first artists to bridge the physical and digital worlds together. His work aims to prove that NFTs and AR have a place in the real art world.
"With the rising of web3 and NFTs, technology has shifted the game," he noted. "I aim to give power to the artist community, with the freedom of self-expression and agency using AR technology and NFTs. I embrace the web3 ethos - to decentralize and democratize for the benefit of the whole community."
Kolodny added: "NFTs will change the world. The AR layer that will soon be upon us, will be magical; we will be able to live in, and see our dreams."
By using AR files, Kolodny hopes to take back the power from the institutions and what is traditionally a closed-door artist community and inspire a community of artists to embrace their power and create art for all to see.
Some of the work he showcased included: "Wealth" at White Cube, "Right Click Save" at Vertu Fine Art "GM" a The Modern Institute, "Blah" at Skarsted, "OK Boomer" at Pace, "Seems Legit" at Nanzuka, "It's Money Laundering" at Namad, "Gang Gang" at Marianne Boesk, "Don't Let the Institutions Steal Your Jpegs" at Gagosian, "NFT" at Chiem and Read, "Degen" at Chase Contemporary "FUD" at Blum and Poe.
The veteran artist is enthusiastic about future projects. "Expect to see more of my work in the most prestigious galleries, museums, fairs around the world. I will be placing AR art works permanently, so anyone with a smartphone / ar glasses will be able to see them, if they know where they are.
To see the NFTs on display, follow @kolodny_ where the videos are on display.