Dunedin, FL

Local spotlight: Meet Jenny Ho, owner of Jade Soap Shop

Rose Burke

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Business owner and soap master Jenny Ho |Jade Soap Shop

Celebrating local female-owned businesses in honor of Women's History Month!

Dunedin business owner, Jenny Ho, has brought handmade artisan soaps made with natural, organic ingredients to our little corner of the world. Her store, Jade Soap Shop, specializes in various soaps made with natural plant oil, essential oils, and herbs. Without artificial fragrances and harsh chemicals, her soaps are ideal for sensitive skin types.

Ho started soap making as a hobby but soon found that having control over the ingredients improved the appearance of her skin. "The soap I handcrafted not only helped to soothe my sensitive skin," Ho states on her website, "but also improved the skin condition of my husband's body and back."

When her family and friends saw the results her handmade soaps had on her skin, they began requesting their own. Encouraged by their positive feedback, Ho began selling her soaps in retail stores and at local markets in 2014. In 2017, Ho began sharing her knowledge by offering soap-making workshops, which she now offers at her new storefront location in Dunedin.

Recently, Ho was featured in the City of Dunedin's social media campaign, #DunedinHerStory, which aims to celebrate local women and their achievements. As part of the campaign, she answered questions regarding her role models and what she loves about living in Dunedin!

Who have been your role models? What about them do you admire?

"My soap master in Taiwan, Ji Yun, has shown me her superior artisan soap-making techniques, love, and passion for her students. [Also,] my mom has always loved and supported me, even after I decided to move to the United States with my husband."

What do you love about Dunedin?

"I love that it is an animal and human-friendly little city. It is a place that is not so busy. You can really enjoy life here."

Visit Jade Soap Shop, conveniently located off Main Street next to Weathersfield Commons, or support a local small business by shopping online.

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