The wildly popular podcast "Call Her Daddy" hosted by Alex Cooper has been heavily discussed in the media due to the sexual and somewhat vulgar nature of its topics.
The extremely popular media company Barstool Sports has locked in on the new generation of media and Call Her Daddy skyrocketed the popularity of podcasts and the media company run by multi-millionaire Dave Portnoy.
After many ups and downs along the way, including the departure of co-host Sofia Franklin, the sex and relationship podcast has climbed to the top of the charts leading to an exclusive deal with Spotify.
This $60 million 3-year podcast deal was one of the highest seen in the industry behind controversial long-time podcaster Joe Rogan.
Alex Cooper has the opportunity to make even more in that deal through the Call Her Daddy merchandise line as well as download bonuses.
Ever since striking gold with Spotify's exclusive deal, Alex Cooper has stepped up the show's production quality and topic list.
She has interviewed people like Jamie Lynn Spears amid the Free Brittany movement as well as people like Emma Chamberlain, the twenty-year-old making millions with her coffee brand and online presence.
Alex Cooper has now strayed away from talking about just sexual topics and has pivoted to more serious things like sexuality, mental health, and societal expectations for both women and men.
"Call Her Daddy" resonates with millions of people and it seems that due to Alex Cooper's presence and personality, the podcast won't be going anywhere anytime soon.