SOURCE Coco Reef Bra Sized Swimwear
Coco Reef, the high-quality fit swimwear established in 1996 as to fashion, music, movies, television, and now the brand kicks off a virtual road trip across America as a year-long influencer-driven campaign will accompany the launch of this season's new arrivals and feature a web exclusive Flaunt Collection, just in time for warmer weather.
With 2021 the Flaunt Your Shape in Every State campaign produces a way to go on a virtual vacation. The "road trip" across the United States will be an engaging digital travel experience, carousing women of all shapes and sizes, paving body positivity from coast to coast and everywhere in between.
As in a diverse group of influencers, one representing each of the 50 states, will participate in a body positivity message while wearing Coco Reef swim, highlighting that beauty is not one size fits all. Both Coco Reef and LYCRA® XTRA LIFE™ fiber will be cheering women all across the country to enter the campaign by posting photos in their Coco Reef swimsuits and tagging #FlauntYourShape. On Instagram and Facebook for weekly content and updates to see women of all shapes, sizes, and ages flaunting their curves.
Rosemarie Di Lorenzo, Coco Reef Founder and CEO of Swimwear Anywhere INC. comment:
We're thrilled to launch the "Flaunt Your Shape" in Every State Campaign, which is about empowering women to appreciate and celebrate the natural beauty of their figures. With the help of our 50 amazing and diverse influencers, we're excited to expand the body positivity message and inspire women across the country to feel supported and confident in our fit solution Coco Reef swimwear!
A bra-sized swimsuit brand is to improve, comfort, and sculpt a woman's figure in styles that flatter curves and inspire confidence while producing the reliable support of a traditional undergarment.