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New York Radio Announces Rebrand of Leading Women's Talk Show

Michele Schultz


March 11, 2021, New York licensed 50,000-watt clear channel station TALKRADIO 77 WABC put out to rebrand "Ladies, It's Not Our Fault, It's Our Hormones and High Heels!" which has officially changed its name to "Ladies, What the F" Fashion. Food. Fitness & Fun! answering the question of 'What the F is going on lately?

To change the show name is part of 77 WABC's action to empower women and advance their commitment to providing a larger platform for women's voices during these uncertain times. As in, 'What the F is going on lately?' s an example of the station's overall movement creating female programming as the three radio hosts Julie Sagoskin, fashionista: Jacqui Justice, nutritionist, and Lisa Avellino, fitness guru.


Red Apple Media and 77 WABC President Chad Lopez states:

My team and I at TALKRADIO 77 WABC are excited to welcome the ladies of this inspiring, edgy, and informative show to our lineup. WABC radio highlight and support issues facing women today and this show must be a great addition to that initiative.

The 3-hosts offer insight and interview with today's personalities on trending topics such as past guests included supermodel Beverly Johnson, designers Nicole Miller, Dennis Basso, Josie Natori, Joan Lunden, Carson Kressley, Andre Leon Talley, Bridget Moynahan, and more.

With, two co-hosts Avellino and Justice, fitness and nutrition experts are thrilled about the recurring segments focused on the voices don't hear from enough. Also, spotlighting artists, celebrities, and health experts are using their own voices to respond to what is going on in the world.

Overwhelming responses from listeners and support with Fran Drescher's non-profit Cancer Schmancer Foundation. Now was the time to change the name, after all, address the growing concerns of women across the country.

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Michele headlines general local and news coverage since first contributing to NewsBreak Contributor Network in 2020 right up until 2021 to 2022, which Michele headlines pop culture subjects and now reviews. Find Michele on Facebook and Instagram at @micheleschultzofficial.

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