Introducing Peech for Webinars: Repurposing Media Content to Thousands of Short-Form Videos

Market Analysis
Photo bySource: Peech

Peech, the first generative AI video expert that turns content teams into unstoppable creators, is no stranger to empowering marketers to seamlessly edit, create, and transcribe videos without the need to outsource tech experts. Today, they’re taking an even bigger step by launching the beta version of “Peech for Webinars”, a tool that allows marketing teams to automatically generate unlimited amounts of short-form edited videos from their webinars.

Danielle Dafni, the CEO and Founder of Peech, recognizes the challenges of developing and sustaining a consistent content marketing strategy on a tight budget and with limited technical expertise. To achieve their marketing goals, marketing teams need a wide range of video content with diverse editing styles and visual elements suited for various platforms and languages. However, the influx of in-house media content, from webinars, and interviews, to videocasts, has made it exponentially challenging for marketers to navigate video production on a long-term basis.

Peech for Webinars bridges this gap by enabling marketing teams to repurpose new branded pieces of content with a click of a button, ready to be published on different digital channels. “Our mission to empower the marketing teams is still on,” Danielle says. “And after speaking with lots of them, we understood that they want more than just help in professionally editing content on-the-go but also leverage technology to provide new ways to get the most out of the content they already have. Peech for Webinars is a premium product for marketing teams who create lots of long and informative content as part of their marketing strategy.”

Onboarding the Platform

Peech commences as soon as the marketing teams onboard the platform. After a user uploads their pre-existing webinar videos, Peech immediately begins its work. Within a few minutes, a diverse range of videos, ready for publication, is made available in their account. Moreover, users can conveniently customize these edited videos by adding or deleting elements, just like in the Peech classic product.

Furthermore, Peech will be incorporated into a company's webinar recording software, synchronizing automatically with new webinars and producing new short-form videos promptly.

Save Time, Optimize Engagement

Repurposing existing content with Peech for Webinars allows marketing teams to save time and resources while creating fresh forms of content to expand their reach to new audiences. Through these short-form edited videos, companies can engage with their audience across various platforms to encourage conversations, comments, likes, and shares, for a robust and engaged community. What’s more, it provides potential customers with an easy and quick way to learn more about their product or service and helps move them further down the sales funnel.

“We are excited to bring this revolutionary product to the market,” says Itay Kinnrot, Vice President of Research and Development at Peech. “Peech for Webinars leverages our cutting-edge technology to help marketers repurpose their existing video content effortlessly and generate high-quality short-form videos on the go. Our advanced AI and NLP algorithms ensure that marketers can create custom-branded content quickly and easily, without sacrificing quality or creativity. We’re confident that Peech for Webinars will be a game-changer for marketing teams looking to maximize their investment in video content and take their marketing strategy to the next level.”

NOTE: This is NOT a sponsored post. The opinions are from the reporter who did the research. Please do your own research as well.

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