Candace Cameron Bure left the Hallmark Channel to sign an exclusive deal with GAC Family. Fans of Bure were shocked and saddened when she left the channel where they had watched her for so long. She had become the face of the Hallmark Channel. Over the years, the former Full House and Fuller House star appeared in 30 Hallmark movies in addition to her Aurora Teagarden Mysteries series.
Bure's move to GAC Family
Bure decided to move to GAC Family, Hallmark's biggest competitor because the contents of GAC Family focus on faith and family. That is what helped Bure to make her decision to move over to that channel, according to US Weekly,
The 46-yeat-old actress said:
"I'm very excited to develop heartwarming family and faith-filled programming and make the kind of stories my family and I love to watch. I am constantly looking for ways that I can inspire people to live life with purpose. GAC fits my brand perfectly; we share a vision of creating compelling, wholesome content for an audience who wants to watch programming for and with the whole family."
Candace said that Great American Family content is "much more forward in the faith" and also includes a lot of "patriotic content" than its competitors. Her first movie on the network, A Christmas ...Present will premiere in November 2022.
Bill Abbott, President & CEO of Great American Media said:
“Candace is an incredibly talented and collaborative filmmaker whom I have had the pleasure of working with for more than 15 years. I am thrilled to be kicking off our partnership with a must-see film like A Christmas…Present, which will delight our fans this holiday season and is indicative of the memorable movies and family-friendly entertainment that Great American Media is looking forward to creating with Candace and the Candy Rock team.”
Candace Cameron Bure is not the only popular actor to leave Hallmark and move to GAC Family. They include Trevor Donovan, Danica McKellar, Jen Lilley, and other stars who have also moved from Hallmark to GAC Family. Hallmark's officials don't seem too concerned about losing some of their biggest stars because there are plenty of popular stars left.
Stars who are staying with Hallmark
Although several of its stars have left for GAC Family, Hallmark Channel has managed to hold on to quite a few of its most popular stars. Lacey Chabert, who has appeared in almost 30 movies for the channel, signed an exclusive deal to star in and executive produce movies and other content for Hallmark and its other platforms over the next two years, according to Variety.
The 39-year-old actress said:
"My experience at Hallmark, a home to me for over ten years now, has been wonderful, and it's beyond rewarding to create characters and develop stories that resonate so strongly with viewers. I'm also incredibly grateful to Crown's programming team for supporting me as a producer and empowering me to develop and star in projects that bring my passion and creative vision to life."
Other actors who have signed deals with Hallmark include Jonathan Bennett, Lacey Chabert, Holly Robinson Peete, Andrew Walker, Heather Hemmens, and Luke Macfarlane, according to CinemaBlend
Variety reported that Hallmark has already announced its Countdown to Christmas and Miracles of Christmas lineups for 2022. They will include its first Christmas movie centered on an LGBTQ couple and Lacey Chabert's 12th Hallmark Christmas movie.