Bankrupt Clothing Store Acquired By Coldwater Creek Is Closing In FL, Offering Up To 50% Off

L. Cane

Some clothing stores that do business in Florida have been said to be on shaky ground this year. For example, in the spring of 2023, iApparel Journal listed the clothing stores Express, Kohl's, and The RealReal as retailers that may be "in trouble" financially.

There is one retailer that wasn't on that list but still announced that it would be closing all stores in Florida and beyond. And because of the closures, it is offering deep discounts in its stores. (There is also a sale online.) Let's have a look:

The Purchase of Soft Surroundings By Coldwater Creek: Soft Surroundings is a women's clothing and accessory store. According to Modern Retail, the store focused on "boomers" for many years but had recently shifted its focus to Gen X women. At that time, the company reportedly attempted to update some of its "dated" products and close underperforming stores.

Ultimately, the company filed for bankruptcy in September of 2023, announcing that they would close all their stores and that Coldwater Creek would be acquiring their remaining assets.

According to Retail Dive, as a result of the bankruptcy and acquisition, Coldwater Creek plans to convert the retailer into an online brand.

The Florida Sales and Floridian's Take On The Brand: According to Yahoo Finance reporting on November 7, 2023, Soft Surroundings will offer a 20-50% off sale at all brick-and-mortar locations. All items are on sale while supplies last.

There are Florida locations in The Villages, Estero, and Sarasota. Floridians who do not have access to a brick-and-mortar store can shop online where there is a "Merry Mystery Sale" with offerings of 20-50% off.

Floridians who shopped at the Sarasota store give it 4.3 out of 5 stars on Google. Some shoppers noted the high quality of the clothing, and one person said the styles were for "older" women. Many commented on the nice staff. One person did note some items were "kinda pricey."

Here is one example of a good recent review at the Sarasota store:

"Very nice store. The people were friendly and helpful. The clothing is classic and classy. They are well worth your visit."

The author is not affiliated with Coldwater Creek, Soft Surroundings, or any retailers.

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