The Halloween season is ramping up in the San Fernando Valley with Haunt'Oween LA 2021, an immersive Halloween experience for the entire family. The spooky experience is being produced by Experiential Supply Co. at the Westfield Promenade at Topanga in Woodland Hills from now until Oct. 31.
The event has pivoted quite a bit from last year's drive-thru adventure, which was necessitated by the pandemic. With Los Angeles County's COVID rules more relaxed, Experiential Supply Co.'s founder and chief experience officer Jasen Smith promises News Break that they've "turned this year's Haunt'Oween up a notch."
"Without the restrictions of the vehicles, we're now able to expand our world for guests and make this less linear and more adventurous," he explains. "The four-acre experience is flooded with interactivity and fun that we know will resonate with guests." That means six massive, interactive environments, plus door-to-door trick or treating, pumpkin carving, face painting and kiddie rides. The adults will also get to enjoy performances, food trucks, games, and yes, a bar.
Even though Smith is excited by "the entire footprint" this year because "it's so different than what guests experienced last year in their vehicles," he can't wait for guests to venture into The Town of Haunt'Oween trick-or-treat location the most. "Due to the vehicles last year, we had to come at trick or treating a little differently," he said. "But for this year, we truly built a full neighborhood for families to explore and of course, get candy at each house."
Smith also noted that for anyone who is concerned about COVID safety protocols, the event is spread out over "a massive, open-air experience, where they have plenty of space to themselves and their families." At the VIP opening on Sept. 30, a majority of the crowd also sported face masks, although they are not required for entry.
The one thing Smith and his Experiential Supply Co. colleagues have learned in the past 19 months is that the show must go on — even if you have to pivot. "No matter the circumstances, people's appetite to get out and experience things remains," he shared. "So for us and the rest of the industry 2020, the present, and the future needs to be about constant innovation and evolving with the times. Pandemic or not."
Dates: Oct. 1st. - Oct. 31st
Time: Open daily to the public from 5 p.m.-11 p.m.
Location: Westfield Promenade at Topanga
6100 Topanga Canyon Blvd.
Woodland Hills, CA
Tickets: $30 per person on weekdays
$35 per person during the weekends
Children under two years of age are free.
Tip: Bring a trick-or-treat bag to collect candy at the experience.
This is original content from NewsBreak’s Creator Program. Join today to publish and share your own content.