Dallas, TX

Two New H-E-B Value Stores Announced Today as Coming to Texas

Joel Eisenberg

The new markets will be value iterations.

H-E-BPhoto byHEB.com

Author’s Note

This article is based on corporate postings and accredited media reports. Linked information within this article is attributed to the following outlets: ScrapeHero.com and NBCDFW.com.


I write extensively about the H-E-B grocery chain. In that spirit, it was announced today that two company-owned value stores will be opening in the next two years in East Dallas and Southern Dallas.

Firstly, per ScrapeHero.com: There are 325 HEB retail stores in the United States as of May 16, 2023. The state with the most number of HEB locations in the U.S. is Texas, with 325 retail stores, which is about 100% of all HEB retail stores in the U.S.

Let us explore.

H-E-B, 2023

According to today’s announcement from NBCDFW.com, entitled “H-E-B to Open Stores in East Dallas and Southern Dallas Over the Next Two Years,” the upcoming entities are value iterations.

As excerpted from the report: Texas-based grocer H-E-B says they plan to open two Joe V's Smart Shop grocery stores in Dallas over the next two years. H-E-B said Tuesday they'll open one of the stores in the summer of 2024 in Southern Dallas at the corner of Wheatland Road and U.S. 67 and the second store in the spring of 2025 in East Dallas at the corner of Buckner and Samuell boulevards.

Joe V’s Smart Shop Artist’s RenderingPhoto byHEB.com

The two new entities will be the first Joe V’s Smart Shop value brands outside of the Houston area.

Says Roxanne Orsak, H-E-B Chief Operating Officer: “As a multi-format retailer, we have developed a variety of brands and formats to best serve our customers across the state.”

More information on both stores will reportedly be coming soon.


This expansion of H-E-B is an ongoing story. In the event of pertinent updates to this matter, I will share them here on NewsBreak.

Thank you for reading.

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I am an award-winning author, screenwriter for film and television, and producer. My mission on News Break is to share socially important perspectives on both culture and pop-culture. Member of PEN America, and the WGA.

Northridge, CA

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