The perennial chain once known as Dunkin’ Donuts closed hundreds of low-performing locations in 2020. Where does the company stand today?
Author’s Note
This article is based on corporate postings and accredited media reports. All linked information within this article is fully-attributed to the following outlets: BusinessInsider.com, Wikipedia.org, Google.com, Reader’s Digest, WikiSME.com, CompaniesMarketCap.com, and RestaurantBusinessOnline.com.
Introduction
A recent article I wrote for NewsBreak, “Dessert Restaurants Scheduled to Close in 2022,” examined the status of Inspire Brand holdings as it regarded Baskin-Robbins, and its sister company Dunkin’. Whereas the former has been business-stable over the past few years, the latter has suffered from a notable 2020 shift.
As excerpted from the article: For its part, Dunkin’ announced unwelcome news prior to the sale to Inspire Brands: the closure of hundreds of its signature locations. See here for BusinessInsider.com piece on the matter, “Dunkin’ is Closing 800 Stores Across America.”
As discussed in the hyperlinked BusinessInsider.com piece, entitled “Dunkin' is Closing 800 Stores Across America,” all 450 locations within Speedway shops were closing, as well as “massive further closures of their local coffee shops, something that the chain says creates new opportunities for Dunkin' to open more locations in the future.“
As the locations have since closed, where does Duncan’ stand today, in 2022?
According to ScrapeHero.com: There are 9,421 Dunkin' locations in the United States as of May 16, 2022. The state with the most number of Dunkin' locations in the US is New York, with 1,430 locations, which is 15% of all Dunkin' locations in America.
The number is clearly substantial, and this is after the closings.
Let us explore further.
Dunkin’ 2022 Status
Wikipedia.org maintains a page that features comprehensive overview of Dunkin’. See here for the page, and also here for a page devoted to the defunct Dunkin’ Brands as additional perspective.
As excerpted from the former page: Dunkin' Donuts LLC, also known as Dunkin' and by the initials DD, is an American multinational coffee and doughnut company, as well as a quick service restaurant. It was founded by Bill Rosenberg in Quincy, Massachusetts, in 1950. The chain was acquired by Baskin-Robbins’ holding company Allied Lyons in 1990; its acquisition of the Mister Donut chain and the conversion of that chain to Dunkin' Donuts facilitated the brand's growth in North America that year.Dunkin' and Baskin-Robbins eventually became subsidiaries of Dunkin’ Brands, headquartered in Canton, Massachusetts, in 2004, until being purchased by Inspire Brands on December 15, 2020.
Balancing an outlook considered by some social media posters as dire, per a targeted Google search, Reader’s Digest published “Dunkin’ is Permanently Closing 800 of its Locations — Here’s Whyo” in 2020 when the spate of closures was first announced.
The article mentions the Speedway gas station locations were underperforming prior to the pandemic, and goes on to state: According to Dunkin’s chief financial officer Kate Jaspon, these locations represented less than 0.5 percent of the chain’s U.S. sales in 2019. The major change we’ll see in the chain comes after Dunkin’s second-quarter earnings results, which determined 350 more locations will be permanently closing their doors, though there’s no confirmation of where. The combined total means 800 stores will close in the United States by the end of 2020. It’s not all bad news, though—96 percent of Dunkin’ locations have opened up shop as of July 25, and sales have slowly risen ever since.
That said, what is the true, current status of the company?
According to WikiSME.com, in their article titled “Dunkin’ Donuts Business Model and SWOT Analysis, 2022 — How Does Dunkin’ Donuts Make Money?” the outlook since the closures is acutely positive, with nearly 3 million daily customers. Per CompaniesMarketCap.com, 2020 revenues were $1.25 billion, enough to give them a Top 500 ranking by RestaurantBusinessOnline.com.
2021 was consistent.
2022 revenues are largely expected by the company, and economists, to increase due to continued repercussions of the discontinued money drain represented by the underperforming 2020 closures, and a new, less-restrictive stage of the pandemic.
Conclusion
Dunkin’ appears to be in positive financial health today, from most indicators. No further closures have been announced, and growth is expected.
Thank you for reading.
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