The Importance of a Title

Jennifer Bonn
Jen Bonn

If you love to write, you probably have some important things to say, and you want to have as many people read your words as possible. The problem is that everyone has so many distractions vying for their attention, so there has to be something about your writing that draws them to what you have written. The fastest way to attract readers is through your title. Here are some title tips to help you craft a winning title.

· Use a title that will resonate with everyone. If you enjoy writing self-help or informational essays, let your readers know you are ready to tell them what they need to know. You can see examples of this by looking at any magazine. The titles of articles always include promises for sleeping better, weight loss, and eating better. Follow through on your promises. I hate reading something that has nothing to do with the title. You want to pull your readers in, not deceive them.

· Make your title a question. When most people see a question, they want to know what the answer is, and if their answer matches the answer in the writing.

· Provide the promise of a story. When a title opens the window to a story, the reader wants to know what happens. Titles such as Emily’s Unfortunate Idea, draw readers in because they have to know what the idea was and how did it affect Emily.

· Stir intrigue. The Danger in Danville. What happened in Danville? What is the danger?

· Make the title unexpected. A title like The Sweet Death perplexes readers and makes them want to know how could death be sweet.

· Use a book generator to help you choose from a variety of titles.

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I am passionate about running, parenting, education, and self-help information. I enjoy writing articles that will offer readers the information needed to help them in some way. I recently retired from teaching French and Spanish for forty years. I run every day and have done all kinds of races from 5ks to ultra-marathons. I have three children and three grandchildren. I write for several magazines in my area, I am a contributor and in charge of the Pinterest board for a parenting magazine called Screamin Mamas, and I have a second book about to be released through Loving, Healing Press called 101 Tips to Ease Your Burdens.

Kennesaw, GA

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