Some Helpful Tools to Manage Your Social Media

James Logie
Photo by Marvin Meyer on Unsplash

Social media is pretty powerful. No surprise there. But how can you use it in the best way if you have your own brand or business?

You don't even have to be a famous influencer to take advantage of social media. You can still share your ideas and creativity with the world.

What if you just like being engaged on all platforms? How do you share your latest blog post in the most efficient way so more people see it?

But where do you start with finding the best social media management tools? How do you navigate all the different platforms? Here are a few that can help.


This is a very comprehensive type of platform, but very easy to use. This is a great tool if you need to regularly publish content allowing you to schedule out blog posts with an easy scheduling tool.

It also has a social Inbox where you can manage your different social media profiles all from one location.


This is a fantastic social media management tool. It’s been popular for quite a while now making it a top choice for many people.

It integrates perfectly with top platforms like Twitter, Facebook, Instagram, Pinterest, and LinkedIn, so you can set up a publishing schedule and queue for all your content.


Hootsuite is another well-established social media management tool that’s been used for years — and actually goes back to 2008.
HootSuite allows for bulk publishing, meaning you can set up all your posts for the coming weeks or months, and then just let it run.
It also has some cool features such as letting your run contests on social media to increase engagement with your audience.

Agora Pulse

This is a great all in one platform helpful for social engagement, publishing, listening to what people are saying about your brand, reports, and team collaborations.

It also has a social Inbox feature where you can interact with all your followers, and messages--all in one place.


Crowdfire is a scheduling tool but one that works like a virtual assistant. It makes suggestions and recommendations about your social media through a series of automated messages.

This is a great tool for helping you to build, manage, and target specific audiences over social media.


This tool groups all your content into different categories then adds time slots to each category. It will then fill up those slots and publish your content for you.

This is a tool based mainly around publishing so you won’t find a lot of bells and whistles, but it will help you get organized.

Sprout Social

Sprout Social is a lot like HootSuite and allows you to monitor, and schedule, social media posts.

It also gives you analytics including specific analytics for each post. It also has a social media Inbox along with keyword searching to help monitor your business online.


Tweetdeck is the best management tool to use for Twitter. It allows you to create custom timelines, lists, and searches. This is the perfect tool if you have multiple Twitter accounts for different businesses.


SocialOomph is a great platform for managing multiple social media platforms.

It has specific unique features for Twitter, Facebook, LinkedIn, and Pinterest, and also helps you schedule blog content.

It also provides some great analytics to see what’s working, and what’s not working.


This is a great social media management tool not just to schedule and publish content to social media accounts, but to get real data and insights.

You’ll find out what channels are generating the most engagement, but also find out which one is driving the most leads and sales.


IFTTT stands for “If this, then that” and it helps you to save time managing social media accounts, apps, and websites.

It’s set up that you can automatically have a tweet posted just after publishing a blog post.

Final Thoughts

It's hard to stay on top of social media. It all moves so fast that it feels easy to get left behind.

But whether it's for your business, side project, or just for fun, there are many tools out there to make it easier to share your work.

Lists like this always change, but it's helpful to find the tools that can make your life easier.

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Personal trainer, podcaster, Amazon best-selling author. Writing about some health, a little marketing, and a whole lot of 1980s.


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