The 5 Stages You Go Through Before Becoming an Influencer
We all know that ‘influencing’ is quickly becoming a reputable career choice that many recent grads and twenty-somethings are choosing. And there is good reason for that. According to a 2019 Influencer Marketing Hub survey, businesses are making $5.20 for every $1 spent on influencer marketing. This ROI tells us that businesses are not only investing in influencer marketing, but that they are also getting a sizable return, which should lead to continuing those investments.Read full story
Is Co-Working Dead?
Although cities are reopening, many are reluctant to return to their old routines. With so many companies allowing employees to continue to work from home, the lingering question is “will people ever return to the office?”.Read full story
Travel Restrictions are the Most Popular Travel Blog Topic Right Now
2020 has been a weird time for bloggers, influencers, and pretty much anyone else who makes money from the travel and leisure industry. Like so many others we’ve had to pivot in order to survive. For me that has meant writing about state travel bans, domestic travel bans, international travel bans and other COVID related travel restrictions. So much so that my most popular blog post for July was all about the Maine Travel Restrictions imposed on the people of Massachusetts.Read full story
How Blogging Got Me a Book Deal
I started my blogging journey back in 2015 when I started my blog and accompanying social channels. Back then, being an “influencer” was not yet an established career path. I started my blog because I wanted to share travel tips and photos with anyone who was interested. I worked at creating content, upgrading my photography gear and building a following in my spare moments outside of my 9-to-5 marketing job.Read full story