PrimoHoagies is Coming to Michigan

East Coast Traveler
Photo byPhoto: PrimoHoagies

MICHIGAN - PrimoHoagies announces its entry into Michigan with an eight-store agreement. PrimoHoagies now has 85 stores under development, and another 125 are scheduled to open by 2023. The company has a record of $100 million in sales in 2023. This is more than twice the amount achieved by Nicholas Papanier Jr. in October 2019.

"We are celebrating the opening of our 100th store. I am proud of all the successes we have had. This milestone is significant in the franchise business and shows the strength and appeal of PrimoHoagies brands," Papanier Jr. said. "We have a tremendous chance to continue expanding. We are committed to providing our clients with the highest quality products and customer service in this industry.

PrimoHoagies' sales and growth achievements have set new records in recent years, including:

  • The 2020 year was the most successful in terms of sales. In 2021, gross sales increased by 21% yearly; in 2022, gross sales rose by 18%.
  • PrimoHoagies Franchising Inc.'s top 25 stores increased AUV from $1.09M to $1.40M between 2020 and 2022. In 2022, the AUV for all locations was $957,302.
  • Forty-seven franchises were sold in 2021, 48 locations in 2022, and 15 are expected to sell in the first quarter of 2023.

PrimoHoagies uses recipes passed down over the generations to make its famous hoagies. PrimoHoagies layers Thumann's gourmet meats and cheeses on top of a secret mix of spices and fresh vegetables.

These are then baked fresh every day into award-winning seeded rolls. A wide range of hot and cold hoagies, cheesesteaks, and wraps are available, as well as sides, snacks, beverages, cookies, desserts, and side dishes.

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