The McBride Fire has burned 6,200 acres and destroyed 200 homes.
Robby Hall, the owner of Canyon Hideaway & Escape TV Canyon, says he is having to rebuild his two businesses from the ground up, despite spending many years establishing himself in the industry.
The losses he and his family have endured are enormous.
"Between two businesses, he said losses are possibly in the 'hundreds of thousands.' He said his woodchipper was worth about $40,000 and a trailer was about $60,000. He said much of their burned equipment and structures were covered only by liability insurance." —Matthew Narvais and Pilar Martinez
Robby and his daughter-in-law, Kristin Hall, are devastated by the impact of this fire on an emotional level, overwhelmed by just how much has been lost, but they are determined to remain hopeful, and optimistic: They are perseverant, and they will keep going—keep striving—no matter what.
Robby Hall has said that rebuilding his two businesses has not been easy, but he is determined to make the best of the situation. "We're Halls," he states, filled with determination, grit, and enthusiasm, "We move forward."
That seems to be the general mood around a community that was impacted by the fire: one of hopefulness, optimism, ambition, and determination.
"It's an attitude on regular display in the southern New Mexico mountain town of nearly 8,000, which most years serves as a summer getaway for Texans and others seeking escape from the heat." —Matthew Narvais and Pilar Martinez
This fire has destroyed a lot of equipment, and a lot of homes, but the residents of Ruidoso—although they are experiencing deep pain and loss in many cases—are resilient: They know how to get through tough times, because they've experienced them before.