Target has announced that it will close its small-format store in uptown Minneapolis on May 13, citing declining foot traffic as the main reason.
The store, located at 1300 W Lake St., is one of four locations that Target is shutting down across the country this year.
The uptown Minneapolis store opened in 2017 as part of Target’s strategy to reach customers in urban areas where full-size stores won’t fit. The store occupies the first floor beneath an apartment complex and is about one-sixth the size of a standard Target.
It offers a curated selection of products tailored to the neighborhood, such as groceries, beauty items, home essentials, and apparel.
However, the store has faced challenges in recent years due to both the COVID-19 pandemic and an uptick in crime. In January, a suspect broke into the store and started a fire that caused significant damage.
The store also competes with several other retailers that have opened or are opening in the area.
“The decision to close any of our stores isn’t something we take lightly,” a Target spokesperson told Best Life. “It’s an action we take only after multiple years of working to improve performance.”. The spokesperson confirmed that this was the case in Minneapolis, and employees will be given the opportunity to work at nearby Target stores.
Target said it does not have any other closures planned for 2023 and that it has more than 50 other stores in Minnesota. The company also said it intends to open about 10 new small-format stores this year across the country.
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