Every billion-dollar company starts small, but there are only a few that stand out due to their brilliant growth and strategies.
No matter what you sell, every start-up has the potential to make it big in the industry, given they follow the right path and tactically put each step forward. A lot of hard work and smart work goes into building an empire out of scratch.
Each decision needs to be accounted for and every figure tells a story. It is up to you how to utilize the data to drive these decisions into profits. Take a look at these start-ups that made their way to the top to gain some inspiration.
Airbnb: Airbnb started as a team of two friends struggling to pay rent.
They rented out their mattresses to three people visiting the city and offered them food for a total of $80. When it clicked to them that they could make a business out of it, they made a website and went from selling mattresses to houses. Now the company stands at an evaluation of 10 billion dollars.
Instagram: Instagram was initially called Burbn, built by two friends to share photos. The app allowed people to exchange and upload photos with locations. The iPhone photo-sharing app had its ups and downs.
The app was downloaded by a few thousand people at the start however the interface was not very convenient. The founders tweaked the app and renamed it Instagram after which it went to become the most used app on any smartphone.
HubSpot: HubSpot was merely a blog site by Dharmesh Shah who started writing as a side project. His ideas and content clicked with people and he earned thousands of readers. The site’s thoughtfully planned marketing content focused on its readers and their needs.
They planned out ways to drive heavy traffic on their website through data insights and excellent content creation. With simple and attractive landing pages and content that connects with people, they are now valued at a worth of 2 billion dollars.
Uber: After a long day of attending a conference in Paris, the founders of Uber- Travis Kalanick and Garrett Camp were struggling to find a cab in the bustling city. That’s when they had their Eureka moment and decided to make an app to call for drivers on demand.
After burning the midnight oil and putting together resources over 6 months they started the service with 3 cars and blew up. With a valuation of $17 billion, they keep growing.
Snapchat: Snapchat was another Eureka-worthy moment for Reggie one of the ex-founders of the app when he wished that the photos he sent to a girl would disappear after a few seconds.
That is when the three friends Reggie, Evan, and Bobby decided to build Snapchat formerly called Picaboo.