Founder Chris Marshall's vision is for an alcohol-free future in America.
The Sans Bar in Austin, Texas, might look like any other trendy bar, but it has a significant difference – there's no alcohol in the drinks.
Founded in 2017 by Chris Marshall, The Sans Bar was created to provide a safe and fun place for sober people to socialize.
“Whatever your relationship with alcohol is, you need spaces and products that make it easier for you to not drink for the night.” — Chris Marshall, via HuffPost
Chris himself struggled with alcohol addiction since he was a teenager and has been sober for 15 years. He realized that social activities often revolve around drinking, leaving sober individuals feeling isolated and lonely.
Chris started his first version of The Sans Bar with just $200 in his pocket out of the back of a hair salon. It didn't take long before word got out, and people started showing up.
The Sans Bar continued to flourish, even during the COVID-19 pandemic, which forced them to close their doors for months.
Studies show that many people increased their alcohol consumption during the pandemic, leading them to reflect on their drinking habits. This reflection is contributing to the "sober curious" movement.
The sober curious movement is expanding, with many celebrities coming out with alcohol-free beverages. Chris is hoping this trend continues. His ultimate goal is to open alcohol-free bars in every major U.S. city.
"I believe we are on the brink of a major culture shift. Much like the explosion of the plant-based market, non-alcoholic beverages are experiencing exponential growth as consumers increasingly question how alcohol impacts work performance, relationships, and mental health." — Chris Marshall wrote on Instagram.
Closing Thoughts
I believe The Sans Bar is a fantastic initiative. The world needs more safe and fun spaces for sober individuals to socialize. It's refreshing to see people questioning their drinking habits and looking for alternative ways to have fun without alcohol.
The sober curious movement is a positive shift in our culture, and I'm excited to see where it goes. Maybe one day, alcohol-free bars will be as common as regular bars, and we can all enjoy a night out without feeling pressured to drink.
Source: Inspire More
What are your thoughts on an alcohol-free bar? Let us know in the comments.
Comments / 0