Grants Pass, OR

The coffee billionaire who lives in Oregon

Ash Jurberg
Photo by Brent Gorwin on Unsplash

This week Forbes released its annual list of billionaires.

There were 2,668 billionaires around the world. For the first time, three of them live in Oregon. Phil Knight and Timothy Boyle have been members of the billionaires club for some time.

In 2022 they were joined by a man who made his fortune selling coffee. Let's take a quick look at his story.

The coffee billionaire who lives in Oregon

Travis Boersma is the co-founder and executive chairman of Oregon-based coffee chain Dutch Bros and has a net worth of $3.6 billion.

In 1992 Travis and his brother Dane were working on their family dairy farm when they decided to quit and started selling coffee from a pushcart in downtown Grants Pass, Oregon.

This proved a wise decision as Dutch Bros now has over 470 shops across 11 states in the U.S. Last year they had almost $500 million in revenue.

In September 2021, Travis took his company public, and it was listed on the New York Stock Exchange. Thanks to his 40% ownership in the business, he became a billionaire.

"It's a mind blow, man. Who would have thought that you could take a coffee cart in a small little town like Grants Pass — really do what you hear about as you grow up as a kid, you know, the American dream — and actually go out and pull it off. We've defied the odds, and I couldn't be more ecstatic about where it sits and what's happening . . . you know, it's surreal."

Sadly Dane passed away in 2009 from Lou Gehrig's disease (also known as ALS).


Through his company, Travis is giving back to the community.

Dutch Bros is "taking meaningful and measurable action in philanthropy; sustainability; and diversity, equity, and inclusion to drive us toward our vision of making a massive difference, one cup at a time."

The most personal initiative is the "Drink One for Dane Day," held in honor of co-founder Dane Boersma, which raises funds for the Muscular Dystrophy Association to find a cause and cure for ALS.

Dutch Bros and the Dutch Bros Foundation also give to various organizations through donations, grants, and giveback days.

It has been an amazing journey for Travis since he first pushed a coffee cart around Grant Pass, Oregon.

Readers, have any of you met Travis or worked for Dutch Bros? What was it like? And what do you think of his story?

Please leave your comments in the section below.

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