Decatur, GA

Decatur's 'Notion' project targets early 2022 debut

Andrew Alvarez
Urbanize Atlanta/

DECATUR, GA — Another large-scale multifamily project in Decatur’s semi-industrial eastern will continue to reach near the MARTA transit.

Originally, the 290-unit apartment venture by national homebuilder Toll Brothers was named “Motto,” which was then revised to “Notion,” according to new renderings and promotional materials.

Notion tops out at six stories on a three-acre site. It’s one aspect of a Publix-anchored, mixed-use project, including smaller commercial spaces. It is located where East Ponce de Leon and Arcadia avenues meet, near the Avondale MARTA station.

Toll Brothers is partnering with JD Capital USA to put that community together. Meanwhile, the Notion building marks the company’s third apartment venture around Atlanta to date.

According to Toll Brothers reps, the Notion project will be released in spring 2022. It will offer rentals that include studios to two bedrooms and coworking booths, an exhibition kitchen and a 24-hour game lounge are in the works.

“Whether you are a budding writer, an aspiring chef or a gamer with a competitive streak, Notion has the amenities to help you find your voice,” reads the official spiel.

The Notion project will operate across the train tracks, from roughly 1,000 new apartments that have opened in the past few years in multifamily communities put together by South City Partners (Willis Avondale Estates), Trammell Crow Residential (Alexan Avondale) and others.

Last month, MARTA finalized the sale of two more parcels near the Avondale Station where Columbia Ventures plans to construct another 80-unit building with affordable housing for seniors.

Meanwhile, another 400 apartments are in the works along East College Avenue, with hopes of breaking ground this year and reserving 10 percent of rentals as affordable housing.

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Atlanta area writer and blogger. Call me Andy!


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